Theatre & Film Direction
Stage and screen direction from first read-through to opening night — plus creative direction for work that already exists but needs a clearer point of view.
See the creative practice →Tolulope Philip Elutilo · TPE
Good ideas need direction. So do good brands.
Theatre & Film Director | Brand & Creative Strategy Consultant
I help stories find their shape, creative work become more intentional, and brands say clearly what they’re actually trying to say.
Start here
What brings you here?
Twelve doors. Each one leads somewhere specific — no dead ends, no guessing.
I need clarity
Something isn’t landing and you can’t yet name why. Start with a free audit: it names what’s actually going on.
See how clarity works →I need creative direction
Directing for stage and screen, dramaturgy, story development and script consulting.
See the creative practice →I need brand or business strategy
Positioning, clarity and advisory for founders, creatives and organisations.
See the strategic practice →I need production
Theatre, film, commercial creative work and commissions through Creative Mind Studios.
See productions →I want to learn
The Process Workshop — structured, practical sessions you leave with capability from.
See the workshop →I want to listen or watch
The Process Podcast — conversations and field manuals on the real process behind execution.
Listen to the podcast →I want community and opportunity
The Process Network — learners, practitioners and alumni around real work.
Join the network →I want to partner
Organisations, brands and institutions exploring collaboration.
Go to the partnership desk →I want to work or contribute
Tell us what you can do and how much time you have. No CV needed.
Go to the contribution portal →I want the whole picture
The studios, training, podcast and network behind the practice.
About TPE and the ecosystem →I’m not sure yet
The free Brand Clarity Audit is the honest starting point when the question is vague.
Take the audit →The work
Two disciplines, one craft
Directing a play and directing a brand are the same skill applied to different material: read what’s really there, decide what matters, and give it a shape people can follow.
Brand & Creative Strategy
Positioning, clarity and creative direction for founders, creatives and organisations — plus advisory when you need a straight answer about what isn’t working.
See the strategic practice →After the session
What people are left with
Not testimonials for their own sake — the actual words people sent once the work was done.
“Mehn, this is a lot!”
Tomiwa — on the exams & brands guide
“Thanks so much. This will go a long way.”
Becca Helios — after a clarity audit
“For making a SEDRAM NIGHT a success… I am proud of you all.”
PCOT — on the workshop performance
More than one person’s practice
TPE has grown into a connected family of studios, training, conversations and relationships. See the studios, the workshop and the network behind the work.
Explore the ecosystem →The one conviction behind it all
“Impact isn’t what you do to people. It’s what they’re left with after you’re done with them.”
Two things we hold
The two axioms
Everything in this ecosystem is measured against these two sentences.
1 · The Left-With Test
“IMPACT isn’t what you do to people. It’s what they’re left with after you’re done with them.”
2 · Process Comes First
“Before MASTERY, there’s THE PROCESS.”